Health care marketing Essay Example | Topics and Well Written Essays - 250 words - 12

Health care marketing - Essay Example only use products that appeal to me because of their quality, durability, and features that I value or I need rather than those that others value or need. The most popular mode of data collection in marketing is questionnaire. Using questionnaire as a means of data collection provides the researchers with the opportunity to collect data from the research participants without having to personally interact with every research participant individually, and collect the information, because interviewing is a very time consuming process and is governed by different kinds of biases. On the other hand, questionnaires can be easily filled by the research participants, particularly when they are brief and the statements are short and clear in their meaning. In marketing research, researchers can use a variety of questionnaires; audiences may be motivated to send answers to a particular email address in a lucky draw scheme advertised on television or the marketers can collect data by asking customers to fill questionnaires on

State Of Blacks During Jim Crow Era Essay Example | Topics and Well Written Essays - 1000 words

State Of Blacks During Jim Crow Era - Essay Example The term â€Å"Jim Crow† in the history of America is often related with the rigid segregation or exclusion of Blacks. The word ‘Jim Crow’ actually referred to black character in an old song. The period 1881 to 1964 marked the era of Jim Crow in the American history. Jim Crow era reflects Jim Crow laws separating black from white races in America. Since its inception, the term Jim Crow witnessed extensive usage as an orientation to practices, laws or institution that ascend from physical separation of black people from white people. The major purpose of Jim Crow laws was to separate black from white races as a measure to promote equal treatment (Tischauser 1-3). Jim Crow laws incorporated numerous practices of segregation. Jim Crow laws were primarily aimed at promoting equal treatment to Black African American people but the laws were criticized on several grounds. As a consequence of Jim Crow laws, Blacks were subjected to segregation in courtrooms and cemeteries, on trains and in sanatoriums among others. They were barred from public and private institutions such as restaurants, parks, libraries, public pools and hotels. Jim Crow segregation affected almost all aspects of Blacks. For instance, many courtrooms during Jim Crow era followed specific Jim Crow bibles for Black people and varied significantly from one used for white people. During Jim Crow era, Blacks were confronted with humiliation and dehumanizing practices.